TimeMoto
Shaped by time’s perpetual rhythm, turning complexity into clarity with structure, warmth, and calm
TimeMoto is a fast-growing player in time and attendance management. While its products were technically strong and beautifully engineered, the brand didn’t reflect that same quality. Together with the client, we repositioned the company around the idea Time for Clarity: a balance of calmness, warmth, and technical precision.
The new identity applied Dieter Rams’ “less, but better” philosophy across every touchpoint. Typography, layout, and color established structure and transparency, while clock-inspired patterns gave the brand energy and consistency. Photography by Lonneke van der Palen and custom 3D production added a human, contemporary feel.
From packaging and product interfaces to website and e-commerce, the rebrand created a cohesive system that elevated TimeMoto from a purely functional player to a design-driven brand with clear emotional appeal.
TimeMoto
Shaped by time’s perpetual rhythm, turning complexity into clarity with structure, warmth, and calm
TimeMoto is a fast-growing player in time and attendance management. While its products were technically strong and beautifully engineered, the brand didn’t reflect that same quality. Together with the client, we repositioned the company around the idea Time for Clarity: a balance of calmness, warmth, and technical precision.
The new identity applied Dieter Rams’ “less, but better” philosophy across every touchpoint. Typography, layout, and color established structure and transparency, while clock-inspired patterns gave the brand energy and consistency. Photography by Lonneke van der Palen and custom 3D production added a human, contemporary feel.
From packaging and product interfaces to website and e-commerce, the rebrand created a cohesive system that elevated TimeMoto from a purely functional player to a design-driven brand with clear emotional appeal.
TimeMoto
Shaped by time’s perpetual rhythm, turning complexity into clarity with structure, warmth, and calm
TimeMoto is a fast-growing player in time and attendance management. While its products were technically strong and beautifully engineered, the brand didn’t reflect that same quality. Together with the client, we repositioned the company around the idea Time for Clarity: a balance of calmness, warmth, and technical precision.
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